P-TECH

PROJECT: Model Website
ROLE: UX/UI Design Lead & Visual Designer
DURATION: 5 months
TOOLS: Illustrator, Jira, Microsoft tools

The Problem

IBM’s Corporate Citizenship & Corporate Affairs (CC&CA), hired IBM Interactive Experience Chicago Studio to participate in the Design and Development work for the P-TECH Content Site project. The purpose of this content site is to detach the Model from one single P-TECH school.

The Resolution

Joined the P-TECH Content Website project as the UX/UI Designer and Visual Designer.

Deliverables included the following: Stakeholder Interviews, Competitive Analysis, conduct a Requirements Workshop, create User Profiles/Personas, create User Scenarios and Use Case Models for each scenario, created a Site Map and Wireframes as well. As a Visual Designer, I created design templates, logo designs and a Visual Style Guide for the development team. I also created a Branding Style Guide and assets for the development team as well as help with content design.

One Day Requirements Gathering Workshop

Conducted a 1 day workshop with project stakeholders to define user requirements.
Conducted a user-based scenarios activity where we reviewed and validated user journeys.
Conducted a use case diagraming activity where we reviewed and validated process flows.
Reviewed and prioritized key business and functional requirements.
Conducted a review of the content audit of the existing website.

Project Deliverables Timeline

Reviewed & validated

team deliverables and due dates

Design & Implementation

Process describing IBM iX's design processes

IBM's Product Development Methodology

Includes planning & process and is risk-managed

Personas

Created Personas based on numerous interviews with SMEs and school directors.
Used them in a Design Thinking workshop with clients to come up with user journeys, prioritize requirements and develop use cases.